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Software Vault: The Sapphire Collection
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Software Vault (Sapphire Collection) (Digital Impact).ISO
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cdr14
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HES.TXT
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1994-10-26
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2KB
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45 lines
He Who Hesitates Is Lost
Naturally, whenever you sign up a new distributor,
you're ready to celebrate. You feel as if you've
accomplished something important. And you have.
However, your responsibilities don't end there. Your
new distributor has to produce if you're to have
anything to celebrate, and chances are that this new
distributor doesn't know what to do next.
When you sign up a new distributor, you must be
prepared to act right away. On the one hand, your new
distributor is fired up from your presentation or the
opportunity meeting. At this point, he wants to get
out and start selling, start making money.
On the other hand, there's always some doubt after
a major purchase or commitment. Your new distributor
is asking himself, at some level, "Did I do the right
thing?" Again, to reduce these doubts, it's necessary
for you to take action right away.
One good strategy is to have "starter kits" on
hand, so your new distributors can start selling right
away. This will help convince a prospect that he has
signed up with a high-quality organization.
Some MLM companies have their own starter kits for
new distributors. If yours doesn't, make up your own
kits, consisting of product samples, brochures, and any
other relevant product literature. Keep your costs
low, around $50 per kit. Your new distributors can pay
you for these kits -- if they won't pay $50 to get
started, they're not committed to you and your
organization.
After they get started, they won't need more
samples from you -- they'll order direct from the
parent company. Of course, you'll be credited with
commissions on the sales they make,even if you're not
directly distributing the products.